Leveraging Video and Animation within Your Business Marketing
Making the most of video and audio in your marketing materials and social media channels will help boost your profile and visibility. Platforms such as Facebook often prefer videos or posts that have an aspect of movement in them as they tend to get better visibility and, as human beings, we capture movement better than a static images. So, if you can create moving graphics, that will have a beneficial impact on your business.
In this chapter, we are going to cover the following main topics:
- Creating presentations
- How to add and edit audio
- How to add and edit video
- How to add animation
- Recording directly into Canva
By the end of this chapter, you will have a good understanding of the impact of video and how to add and edit video and audio files to your Canva designs, as well as how to create a basic presentation, record directly, and add animation.
