The main purpose of building a WordPress site is to provide information, products, or services to people who need them. So, it's essential to find ways to bring more and more visitors to the site, regardless of the type of website. Promoting the site through various channels is the key to driving more traffic to the site. Apart from non-profit websites and personal blogs, we need to generate revenue for maintaining the site or building the business. The process of converting existing site traffic to revenue is called monetization. So, we will be looking at ways to promote and monetize the site throughout this chapter.
The main goals of this chapter are to implement methods of bringing more visitors to the site and to create strategies for generating revenue. We will be achieving these goals using a series of steps. The first step is to make...
