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Learning Google BigQuery

You're reading from   Learning Google BigQuery A beginner's guide to mining massive datasets through interactive analysis

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Product type Paperback
Published in Dec 2017
Publisher Packt
ISBN-13 9781787288591
Length 264 pages
Edition 1st Edition
Languages
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Authors (3):
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Eric Brown Eric Brown
Author Profile Icon Eric Brown
Eric Brown
Thirukkumaran Haridass Thirukkumaran Haridass
Author Profile Icon Thirukkumaran Haridass
Thirukkumaran Haridass
Mikhail Berlyant Mikhail Berlyant
Author Profile Icon Mikhail Berlyant
Mikhail Berlyant
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Toc

Table of Contents (9) Chapters Close

Preface 1. Google Cloud and Google BigQuery FREE CHAPTER 2. Google Cloud SDK 3. Google BigQuery Data Types 4. BigQuery SQL Basic 5. BigQuery SQL Advanced 6. Google BigQuery API 7. Visualizing BigQuery Data 8. Google Cloud Pub/Sub

Visualizing BigQuery Data

"The purpose of visualization is insight, not pictures."

―Ben Shneiderman

Access to data ensures that we have a part of the story. We use this data to learn about some intricacies with respect to the performance of a website, marketing campaign, CRM program, or whatever we have data warehoused for. With that said, data itself can only answer some of the questions that most analysts will have. Most of the time, an analyst will need additional help to find the answers they are looking for (or at least to efficiently find those answers). Every analyst dealing with data should strongly consider adding data visualization to their arsenal of tools.

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