Preface

Today, a lot of organizations are investing in improving their analytics skills and tools. They know that, by analyzing their data, they can improve the performance of their business process and achieve real value from that.

The objective of this book is to introduce you to predictive analytics and data visualization by developing some example applications. We'll use R and Rattle to create the predictive model and Qlik Sense to create a data application that allows business users to explore their data.

We use Rattle and Qlik Sense to avoid learn programming and focus on predictive analytics and data visualizations concepts.