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Exploring Experience Design

You're reading from   Exploring Experience Design Fusing business, tech, and design to shape customer engagement

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Product type Paperback
Published in Aug 2017
Publisher
ISBN-13 9781787122444
Length 400 pages
Edition 1st Edition
Concepts
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Author (1):
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Ezra Schwartz Ezra Schwartz
Author Profile Icon Ezra Schwartz
Ezra Schwartz
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Table of Contents (20) Chapters Close

Title Page
Credits
About the Author
Acknowledgements
About the Reviewers
www.PacktPub.com
Customer Feedback
Dedication
Preface
1. Experience Design - Overview FREE CHAPTER 2. The Experience Design Process 3. Business and Audience Context 4. The User and Context of Use 5. Experience - Perception, Emotions, and Cognition 6. Experience Design Disciplines 7. The Design Team 8. Delight and Engagement 9. Tying It All Together - From Concept to Design 10. Design Testing 11. The Design Continuum

Time-based design disciplines


The design of time-based experiences includes a number of disciplines that have roots in the arts and entertainment industry, such as animation, video, sound, and lighting design. The integration and commercial application of these artistic means in Product Experience Design, has been made possible through relatively recent breakthroughs in technology, such as high-speed networks and LED lights. The following section includes brief explorations of commercial time-based disciplines.

The two common themes to all time-based experiences are very distinct from each other:

  • The first theme is handling the formation of stories and narratives, of guides and journeys that walk us through real or imaginary situations. Narratives are communication devices, meant for personal and social interaction. The ability to create narratives is an inherent human capability. It enables us to find or invent complex meaning in practically anything we want, including in products. This ability...
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