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Hearing the Voice of the Customer

You're reading from   Hearing the Voice of the Customer Boost your business revenue by interpreting the customer's voice

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Product type Paperback
Published in Jan 2018
Publisher
ISBN-13 9781634623315
Length 153 pages
Edition 1st Edition
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Author (1):
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Bill Inmon Bill Inmon
Author Profile Icon Bill Inmon
Bill Inmon
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Toc

Table of Contents (15) Chapters Close

1. Introduction
2. 1: Value FREE CHAPTER 3. 2: Source 4. 3: Technology 5. 4: Taxonomies 6. 5: Text 7. 6: Visualization 8. 7: Restaurants 9. 8: Call Centers 10. 9: Airlines 11. 10: Surveys 12. 11: Strategy 13. 12: Infrastructure 14. 13: Combinations 15. Index

In summary

A taxonomy is a classification of words. Taxonomies are extremely useful in the analysis of raw unpredictable text. When analyzing raw text, the raw text is read and each word in the raw text is used for a search of the applicable taxonomies.

Taxonomies can be divided into two classes: generic and specific. A generic taxonomy is a classification of words that are applicable to any subject and a specific taxonomy is a classification of words that are unique to an industry. Taxonomies can be found in multiple languages and exist at different levels. An n level taxonomy is a taxonomy whose depth of classification goes down an indeterminate number of levels.

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