About the Reviewers
Alasdair Dewar is a highly experienced manager with a vast wealth of industrial and management experience learned across a varied range of industries. Alasdair graduated from Napier University in Edinburgh, Scotland with an honors degree in Engineering Management in 1993. He has worked in electronics, FMCG, Pharma, and traditional manufacturing companies. Alasdair is happily married with three wonderful children, and now lives in Scotland with his family.
Carol M. Heller has more than 20 years of executive level management experience including P&L responsibility and managing large B2B sales, marketing and customer care organizations spanning multiple high technology segments, including telecom, content management and business outsourced software solutions both domestically and internationally. Carol has an outstanding record of consistently achieving defined objectives while creating and implementing effective sales and marketing strategies in challenging market environments. Her ability to lead and manage organizations in competitive environments has translated into market success for the corporate divisions she has led. She specializes in motivating and challenging the employees she manages and developing personal relationships with senior management at client organizations. Carol is highly skilled at contract negotiations with complex accounts.
Currently, Carol is Director of Business Development for the Princeton Center for Education (PCES) focusing on developing new vertical markets for PCES's software solutions. Additionally, Carol works with industry leaders on a consulting basis to increase sales revenue, provide interim marketing and sales support, and other executive functions. Prior to PCES, Carol was the Senior Vice President - Sales and Marketing for ARGI, a privately owned company that sold software solutions to the publishing industry. Before ARGI, Carol was Vice President of Sales at Getty Images, a leading provider of digital media content and imagery worldwide. In the telecom sector, Carol held executive level positions with P&L responsibility at AT&T and AT&T Broadband (now Comcast) from 1995 to 2003. Carol earned her BA from Brandeis University, an MA from Columbia University, and her MBA from the Stern School of Business at New York University. In her spare time, Carol is passionate about "giving back" and is on the Board of Cherub Improv, a NYC-based non-profit organization, and assisting the Union Settlement Association with its fundraising efforts.
