In this chapter, we learned about the importance of different content and UI for great user experience. We also saw how these elements can create big issues in terms of communication between your website, app, product, or service and your user. I hope you learned how all these aspects and elements, such as hierarchy, typography, iconography, color, copy, and so on, are interconnected and influence each other.
Although content strategy and text creation can be a job for a copywriter, and the choice of color scheme, typography, iconography, and so on can be a job for a UI designer, as a UXer, you should influence those decisions and make sure that all of them will allow for a great user experience.
Understanding these aspects of UX and UI in depth, it will help you to identify the UX issues that are impacted by these elements, and you will be able to make...