Finalizing and exporting our promotional video

Let’s jump straight into simply adding a countdown by going to our sample videos and choosing from one of the countdown options that Filmora 11 gives us and adding it before the first clip on our timeline. For my promo video, I chose Countdown 8, as I feel that it suits the kind of event my video is based on. Feel free to choose any video you like or even skip this part completely:

Figure 11.4: The countdown

The next step is the call to action at the end. For my video, I found a black screen with a title at the top telling the viewers where to go to sign up for the event – directing them somewhere specific works extremely well. You obviously don’t have to do this; you can add the call to action at the top of your final video clip or even record your voice and add it as an audio clip. If you choose to go down the voice recording route, please make sure to revisit Chapter 4 where we covered...