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Data Storytelling with Google Looker Studio

You're reading from   Data Storytelling with Google Looker Studio A hands-on guide to using Looker Studio for building compelling and effective dashboards

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Product type Paperback
Published in Oct 2022
Publisher Packt
ISBN-13 9781800568761
Length 464 pages
Edition 1st Edition
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Author (1):
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Sireesha Pulipati Sireesha Pulipati
Author Profile Icon Sireesha Pulipati
Sireesha Pulipati
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Table of Contents (17) Chapters Close

Preface 1. Part 1 – Data Storytelling Concepts
2. Chapter 1: Introduction to Data Storytelling FREE CHAPTER 3. Chapter 2: Principles of Data Visualization 4. Chapter 3: Visualizing Data Effectively 5. Part 2 – Looker Studio Features and Capabilities
6. Chapter 4: Google Looker Studio Overview 7. Chapter 5: Looker Studio Report Designer 8. Chapter 6: Looker Studio Built-In Charts 9. Chapter 7: Looker Studio Features, Beyond Basics 10. Part 3 – Building Data Stories with Looker Studio
11. Chapter 8: Employee Turnover Analysis 12. Chapter 9: Mortgage Complaints Analysis 13. Chapter 10: Customer Churn Analysis 14. Chapter 11: Monitoring Report Usage 15. Index 16. Other Books You May Enjoy

Adding design components

Besides the charts, which we will explore in the next chapter, and the interactive controls, there are other components that you can add to the report canvas that aid in designing the report. They are as follows:

  • Images
  • Text
  • Lines
  • Shapes

Static images, such as logos, can be displayed in the report as a separate component. Alternatively, you can use an image as a background for a chart or page by increasing the transparency of the image and overlaying the charts on top of the image, not that it’s a good practice. You can either upload the image or provide a URL to add the image to the report.

The text component is useful to add anything from the report header to chart titles to annotations and more. It allows you to insert hyperlinks as well. You can link to relevant external content or a different page within the same report, thereby creating your own desired page navigation. Text is perhaps the most helpful design component...

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