Who this book is for
This book is intended for everyone who works with Drupal and is involved in marketing in some manner, including site builders, marketing consultants, digital marketers, Drupal agency owners, and anyone else who operates a Drupal website or e-commerce store.
Although no programming skills are required, a basic understanding of Drupal concepts and usage, such as the ability to install a contributed module, is preferred. It is also recommended that you have a basic understanding of marketing principles and concepts.