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Making Big Data Work for Your Business

You're reading from   Making Big Data Work for Your Business A clear, practical and simple guide to ensuring effective Big Data analytics for your business

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Product type Paperback
Published in Oct 2014
Publisher
ISBN-13 9781783000982
Length 170 pages
Edition Edition
Concepts
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Author (1):
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Sudhi Ranjan Sinha Sudhi Ranjan Sinha
Author Profile Icon Sudhi Ranjan Sinha
Sudhi Ranjan Sinha
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Table of Contents (15) Chapters Close

Making Big Data Work for Your Business
Credits
Foreword
About the Author
Acknowledgments
About the Reviewers
Preface
1. Building Your Strategy Framework FREE CHAPTER 2. Creating an Opportunity Landscape and Collecting Your Gold Coins 3. Managing Your Big Data Projects Effectively 4. Building the Right Technology Landscape 5. Building a Winning Team 6. Managing Investments and Monetization of Data 7. Driving Change Effectively 8. Driving Communication Effectively

Selecting your communication channels


Globalization and technology have made the commercial environment very complex and dynamic. This leads to a number of challenges for effective communication in the business world; some of the top ones are as follows:

  • A lot of persistent information overload is happening at a rapid rate

  • Attention spans are reducing drastically, and listening skills are eroding sometimes

  • Too many distractions are increasing noise levels for people

  • The lines between personal and professional communication are becoming blurred

  • In-person interactions between employees are reducing, with an increasing reliance on technology

  • A high convergence of different communication channels and methods is occurring

  • Hierarchical management is being replaced by more participatory management

  • Privacy and confidentiality of any communication has become more porous

Businesses today are expected to take quick and decisive actions in a dynamically changing and often globally integrated or influenced...

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