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Salesforce B2C Solution Architect's Handbook

You're reading from   Salesforce B2C Solution Architect's Handbook Design scalable and cohesive business-to-consumer experiences with Salesforce Customer 360

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Product type Paperback
Published in Nov 2021
Publisher Packt
ISBN-13 9781801817035
Length 458 pages
Edition 1st Edition
Concepts
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Author (1):
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Mike King Mike King
Author Profile Icon Mike King
Mike King
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Table of Contents (20) Chapters Close

Preface 1. Section 1 Customer 360 Component Products
2. Chapter 1: Demystifying Salesforce, Customer 360, and Digital 360 FREE CHAPTER 3. Chapter2: Supporting Your Customers with Service Cloud 4. Chapter 3: Direct-to-Consumer Selling with Commerce Cloud B2C 5. Chapter 4: Engaging Customers with Marketing Cloud 6. Chapter 5: Salesforce Ecosystem – Building a Complete Solution 7. Section 2 Architecture of Customer 360 Solutions
8. Chapter 6: Role of a Solution Architect 9. Chapter 7: Integration Architecture Options 10. Chapter 8: Creating a 360° View of the Customer 11. Chapter 9: Supporting Key Business Scenarios 12. Chapter 10: Enterprise Integration Strategies 13. Section 3 Salesforce-Certified B2C Solution Architect
14. Chapter 11: Exam Preparation Tools and Techniques 15. Chapter 12: Prerequisite Certifications 16. Chapter 13: Commerce and Integration 17. Chapter 14: Certification Scenarios 18. Assessments 19. Other Books You May Enjoy

Stakeholders

In the real world, solutions are a lot more than architecture and technology. They must meet the needs of a business and its customers. As a B2C solution architect, you should have a clear understanding of how to use and integrate products, especially Salesforce products, in a solution. What you can't know in advance, however, is what a specific business needs from that solution. To find that out, you'll need to conduct stakeholder interviews. Stakeholder interviews allow you to discuss needs with representatives from various levels and groups within the impacted parts of the business.

As important as the role of the B2C solution architect is, you also won't be going at it alone. You'll need the right team to support you. In the following sections, we'll cover what an architect team looks like, how you can align the team on common goals, and how to conduct stakeholder interviews to identify the business needs that will drive the solution.

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