Is it just hype or something big?

Predicting future trends is a pretty risky occupation, and that’s not what this book is about. But we, as engineering leaders and product owners, who are responsible for building new products and adopting new technology, should build an intuition around it. So, let’s spend some time looking at popular opinions from industry leaders and some studies.

First, there’s growing confidence among industry experts that it’s not just hype. Generative AI is a large technological shift, and what’s even more important is that time is decreasing. McKinsey predicts that generative AI is to bring a large boost in productivity and “add trillions of dollars in value to the global economy” [28] in the next few years.

It’s also important to note that they predict that the bigger share of generative AI impact won’t be from new use cases but from the increased productivity of workers and augmenting existing...