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Hearing the Voice of the Customer

You're reading from   Hearing the Voice of the Customer Boost your business revenue by interpreting the customer's voice

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Product type Paperback
Published in Jan 2018
Publisher
ISBN-13 9781634623315
Length 153 pages
Edition 1st Edition
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Author (1):
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Bill Inmon Bill Inmon
Author Profile Icon Bill Inmon
Bill Inmon
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Toc

Table of Contents (15) Chapters Close

1. Introduction
2. 1: Value FREE CHAPTER 3. 2: Source 4. 3: Technology 5. 4: Taxonomies 6. 5: Text 7. 6: Visualization 8. 7: Restaurants 9. 8: Call Centers 10. 9: Airlines 11. 10: Surveys 12. 11: Strategy 13. 12: Infrastructure 14. 13: Combinations 15. Index

Taxonomy depth

Taxonomies have different “levels”. The level of depth of a taxonomy refers to how deep the classifications of data can go. At the very least a taxonomy is two levels deep. In a taxonomy that is two levels deep, there is a simple classification and the words that are classified. In a three level taxonomy there is a classification and a classification of the classification. In an “n” level taxonomy, the classification process can continue as deeply as the analyst wishes. There is no theoretical limit to the depth of an n level taxonomy. There are of course practical limitations. Fig 4.3 depicts a two level, a three level and an n level taxonomy.

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