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Home > Web Development > Ecommerce > WooCommerce Cookbook
WooCommerce Cookbook
WooCommerce Cookbook

WooCommerce Cookbook: WooCommerce makes it easy to create, design, and manage your own personalized eCommerce store - this WooCommerce tutorial eBook will show you how to get started

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WooCommerce Cookbook

Chapter 2. Adding Products

In this chapter, we will cover:

  • Adding a simple product
  • Adding an image gallery to a product
  • Changing image sizes in WooCommerce
  • Adding a downloadable file to a product
  • Adding global product attributes
  • Adding a variable product
  • Adding an extra fee to a product with the Product Add-ons plugin
  • Adding a product bundle with the Product Bundles plugin
  • Bulk-uploading products with a CSV file
  • Removing product tabs
  • Reordering product tabs

Introduction

In Chapter 1, WooCommerce Basics, you set up your store. The recipes in this chapter are all about adding products to your store. There are many different ways to configure your products. Knowing a little bit about each will help you decide how you want to display your products to your customer. Near the end of the chapter, we'll also touch on removing or reorganizing some of the information on the product page.

WooCommerce started with just simple and variable products. Over the years, other developers have come in and created different ways to sell products. In this chapter, we'll look at simple products, variable products, the Product Add-ons plugin, and the Product Bundles plugin. There are other ways to configure your products, but these are some of the most commonly used ones. At the end of this chapter, you should have all of the products in your store configured the way you want them. In Chapter 3, Changing the Product Organization, we'll cover how to...

Adding a simple product

The best place to start when learning how you can add products to WooCommerce is to add a simple product. A simple product is the most basic product that you can create in WooCommerce. All other product types are based on the simple product and add extra controls.

How to do it…

In order to add a simple product to WooCommerce, take a look at the following steps:

  1. Go to Products | Add Product.
    How to do it…
  2. Enter the name of the product in the Product name field. In the text editor right beneath the Product name field, enter the product's description. In most themes, this copy will appear beneath the product, so you could write paragraphs and paragraphs if you wish.
  3. Scroll down to the Product Data panel.
    How to do it…
  4. Enter the product's price in the Regular Price ($) field.
  5. Scroll down to the Product Short Description panel and enter a short description of the product. This copy will appear above the Buy button, so it's best if it's only one or two lines. It is usually a summary...

Adding an image gallery to a product

One of the things that can really sell a product is having high-quality visuals. For some types of products, you may only need one photo. For other markets, especially upper-scale markets, the more photos, the better. Included in WooCommerce is the ability to show off a gallery of images.

Getting ready

You need to have a product on your site. If you haven't already done this, please follow the steps in the preceding recipe, Adding a simple product.

How to do it…

In order to add an image gallery to a product, go through the following steps:

  1. In the WordPress admin, click on the Products menu and navigate to your product.
  2. Once you're on the product detail page, look for the Product Gallery meta box and click on Add product gallery images.
    How to do it…
  3. Just like with the Featured Image configuration, you can either select existing images or upload as many images as you like.
  4. Now that you've added the images to the product gallery, you can arrange them however...

Changing image sizes in WooCommerce

If your products fit nicely into perfectly square images and they look good as they are in your theme, then you can probably skip this recipe. For some themes or some types of products, though, it's really beneficial to change how WooCommerce crops your images. If you're selling ties, for example, it's probably worth telling WooCommerce to crop them so they're long and skinny.

Getting ready

It's best if you have already created a couple of products and look at them to compare how the Featured Image and the Product Gallery look on their product pages. If you see gaps around the images, you may be able to increase the product image size and take advantage of that space.

How to do it…

Changing image sizes can be done in two parts. The first part will change the settings, and this will affect all future uploads. The second part will install a plugin that will force your website to recrop every image, which will affect all past...

Adding a downloadable file to a product

WooCommerce is just as good to sell virtual products as it is to sell physical products. The beauty of the way it's set up is that any product type can be a virtual product. It could be a simple product, a variable product, a subscription product (which we'll cover in Chapter 4, Running a Membership Site), and so on. WooCommerce handles all of the download permissions. Fulfilling virtual products is completely automated. As soon as you receive payment, the customer receives an email with a special link to download to the file.

The simple product I set up in previous recipes is a poster. I could change this product so that it includes a digital download in addition to the physical product or I could even change it so that the customer only receives a digital download and there is no physical product shipped.

Getting ready

Make sure you already have a simple product in your store.

How to do it…

In the first section, I'm going to add...

Adding global product attributes

In addition to using categories and tags similar to WordPress posts, there's one extra way that you can categorize your products, and that is by using product attributes. Product attributes are things such as color, size, style, and so on. A simple product could have multiple attributes. A small red and blue t-shirt could have the following attributes: red, blue, and small.

Setting up global product attributes will make creating variable products easier down the road.

How to do it…

Make sure you already have a simple product in your store and proceed with the following steps:

  1. From the WordPress admin, go to Products | Attributes.
    How to do it…
  2. Under the Add New Attribute heading, you'll see settings to create attributes. The only mandatory field is Name.
  3. Enter a name for the attribute and click on the Add Attribute button.
  4. Now click on the icon on the far right in the Attribute table. When you hover over the button, you should see Configure terms.
    How to do it…
  5. Enter a name...

Introduction

In Chapter 1, WooCommerce Basics, you set up your store. The recipes in this chapter are all about adding products to your store. There are many different ways to configure your products. Knowing a little bit about each will help you decide how you want to display your products to your customer. Near the end of the chapter, we'll also touch on removing or reorganizing some of the information on the product page.

WooCommerce started with just simple and variable products. Over the years, other developers have come in and created different ways to sell products. In this chapter, we'll look at simple products, variable products, the Product Add-ons plugin, and the Product Bundles plugin. There are other ways to configure your products, but these are some of the most commonly used ones. At the end of this chapter, you should have all of the products in your store configured the way you want them. In Chapter 3, Changing the Product Organization, we'll cover how to manipulate the...

Adding a simple product

The best place to start when learning how you can add products to WooCommerce is to add a simple product. A simple product is the most basic product that you can create in WooCommerce. All other product types are based on the simple product and add extra controls.

How to do it…

In order to add a simple product to WooCommerce, take a look at the following steps:

  1. Go to Products | Add Product.

  2. Enter the name of the product in the Product name field. In the text editor right beneath the Product name field, enter the product's description. In most themes, this copy will appear beneath the product, so you could write paragraphs and paragraphs if you wish.

  3. Scroll down to the Product Data panel.

  4. Enter the product's price in the Regular Price ($) field.

  5. Scroll down to the Product Short Description panel and enter a short description of the product. This copy will appear above the Buy button, so it's best if it's only one or two lines. It is usually a summary of the full description...

Adding an image gallery to a product

One of the things that can really sell a product is having high-quality visuals. For some types of products, you may only need one photo. For other markets, especially upper-scale markets, the more photos, the better. Included in WooCommerce is the ability to show off a gallery of images.

Getting ready

You need to have a product on your site. If you haven't already done this, please follow the steps in the preceding recipe, Adding a simple product.

How to do it…

In order to add an image gallery to a product, go through the following steps:

  1. In the WordPress admin, click on the Products menu and navigate to your product.

  2. Once you're on the product detail page, look for the Product Gallery meta box and click on Add product gallery images.

  3. Just like with the Featured Image configuration, you can either select existing images or upload as many images as you like.

  4. Now that you've added the images to the product gallery, you can arrange them however you like by clicking...

Changing image sizes in WooCommerce

If your products fit nicely into perfectly square images and they look good as they are in your theme, then you can probably skip this recipe. For some themes or some types of products, though, it's really beneficial to change how WooCommerce crops your images. If you're selling ties, for example, it's probably worth telling WooCommerce to crop them so they're long and skinny.

Getting ready

It's best if you have already created a couple of products and look at them to compare how the Featured Image and the Product Gallery look on their product pages. If you see gaps around the images, you may be able to increase the product image size and take advantage of that space.

How to do it…

Changing image sizes can be done in two parts. The first part will change the settings, and this will affect all future uploads. The second part will install a plugin that will force your website to recrop every image, which will affect all past uploads. Let's have a look at the...

Adding a downloadable file to a product

WooCommerce is just as good to sell virtual products as it is to sell physical products. The beauty of the way it's set up is that any product type can be a virtual product. It could be a simple product, a variable product, a subscription product (which we'll cover in Chapter 4, Running a Membership Site), and so on. WooCommerce handles all of the download permissions. Fulfilling virtual products is completely automated. As soon as you receive payment, the customer receives an email with a special link to download to the file.

The simple product I set up in previous recipes is a poster. I could change this product so that it includes a digital download in addition to the physical product or I could even change it so that the customer only receives a digital download and there is no physical product shipped.

Getting ready

Make sure you already have a simple product in your store.

How to do it…

In the first section, I'm going to add a downloadable file to...

Adding global product attributes

In addition to using categories and tags similar to WordPress posts, there's one extra way that you can categorize your products, and that is by using product attributes. Product attributes are things such as color, size, style, and so on. A simple product could have multiple attributes. A small red and blue t-shirt could have the following attributes: red, blue, and small.

Setting up global product attributes will make creating variable products easier down the road.

How to do it…

Make sure you already have a simple product in your store and proceed with the following steps:

  1. From the WordPress admin, go to Products | Attributes.

  2. Under the Add New Attribute heading, you'll see settings to create attributes. The only mandatory field is Name.

  3. Enter a name for the attribute and click on the Add Attribute button.

  4. Now click on the icon on the far right in the Attribute table. When you hover over the button, you should see Configure terms.

  5. Enter a name for an attribute...

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Description

If you have ever built or managed a WordPress site and want to add e-commerce functionality into your site, WooCommerce and this book are perfect for you. Learning how to use WooCommerce through this series of recipes will give you a solid platform to add any future e-commerce needs.

Who is this book for?

If you have ever built or managed a WordPress site and want to add e-commerce functionality into your site, WooCommerce and this book are perfect for you. Learning how to use WooCommerce through this series of recipes will give you a solid platform to add any future e-commerce needs.

What you will learn

  • Install WooCommerce and get it up and running
  • Configure your products no matter how complex they are
  • Customize the look and feel of your WooCommerce store
  • Learn to put all of your extra code in a plugin
  • Measure your conversion rate by integrating with Google Analytics
  • Add customers to your newsletters automatically so that you can keep in touch with them
  • Use the WooCommerce dashboard to manage your orders

Product Details

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Publication date, Length, Edition, Language, ISBN-13
Publication date : Mar 31, 2015
Length: 248 pages
Edition : 1st
Language : English
ISBN-13 : 9781784398545
Category :
Web Development
Languages :
PHP
Concepts :
Ecommerce
Tools :
WordPress

What do you get with eBook?

Product feature icon Instant access to your Digital eBook purchase
Product feature icon Download this book in EPUB and PDF formats
Product feature icon Access this title in our online reader with advanced features
Product feature icon DRM FREE - Read whenever, wherever and however you want
OR

Contact Details

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Product Details

Publication date : Mar 31, 2015
Length: 248 pages
Edition : 1st
Language : English
ISBN-13 : 9781784398545
Category :
Web Development
Languages :
PHP
Concepts :
Ecommerce
Tools :
WordPress

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Table of Contents

11 Chapters
1. WooCommerce Basics Chevron down icon Chevron up icon
1. WooCommerce Basics
Introduction
Installing WooCommerce
Setting your store location and currency
Finding documentation on WooThemes.com
Installing WooCommerce plugins
Installing official WooThemes plugins
Manually creating WooCommerce pages
Creating a WooCommerce plugin
Adding a currency to WooCommerce
2. Adding Products Chevron down icon Chevron up icon
2. Adding Products
Introduction
Adding a simple product
Adding an image gallery to a product
Changing image sizes in WooCommerce
Adding a downloadable file to a product
Adding global product attributes
Adding a variable product
Adding an extra fee to a product with the Product Add-ons plugin
Adding a product bundle with the Product Bundles plugin
Bulk-uploading products with a CSV File
Removing product tabs
Reordering product tabs
3. Changing the Product Organization Chevron down icon Chevron up icon
3. Changing the Product Organization
Introduction
Changing the number of products per page
Changing the number of columns on the Shop page
Adding filtered navigation with the Layered Nav widget
Making the Add to Cart button go straight to the checkout page
Adding a custom tab to the product page
Adding social media sharing icons to your product page
Adding a Product Search widget
Allowing users to search by SKU
Adding extra sorting options on the Shop page
Sorting products from the oldest to the most recent
Adding a site-wide notice
Displaying the amount saved for on-sale products
Displaying the amount saved as a percentage
Changing the breadcrumb separator
4. Running a Membership Site Chevron down icon Chevron up icon
4. Running a Membership Site
Introduction
Adding a subscription product with the WooCommerce Subscriptions plugin
Creating pricing tables with the Easy Pricing Tables plugin
Adding member-only pricing with the Dynamic Pricing plugin
Displaying special pricing for logged-in users with the Conditional Content plugin
Creating members-only content
Creating a members-only store
Making subscription payments more consistent
Customizing the subscription price string
Creating a custom subscription interval
Exporting subscription orders
5. Setting Up Shipping Methods Chevron down icon Chevron up icon
5. Setting Up Shipping Methods
Introduction
Setting a minimum order amount to unlock free shipping
Configuring Flat Rate Shipping
Creating shipping classes
Getting live shipping quotes with USPS
Creating a table of shipping rates with Table Rate Shipping
Allowing shipping only to the continental US
Enabling free shipping on a per product basis
Tracking your shipments with Shipment Tracking
Exporting orders for fulfillment to ShipStation
6. Getting Paid Chevron down icon Chevron up icon
6. Getting Paid
Introduction
Configuring the PayPal gateway
Configuring the Simplify Commerce gateway
Configuring the Stripe gateway
Enabling HTTPS on checkout
Enabling HTTPS on specific pages
Tracking e-commerce transactions with Google Analytics
Creating an invoice
Adding a fee per gateway using the Payment Gateway based Fees extension
7. Modifying the Checkout Process Chevron down icon Chevron up icon
7. Modifying the Checkout Process
Introduction
Adding a Terms & Conditions page
Opening the Terms & Conditions page in a pop-up
Adding a newsletter signup to the checkout page
Adding or removing checkout fields
Modifying the image size of related products
Adding an Empty Cart button to the cart page
Hiding all checkout fields for virtual products
Adding banners to remind customers of upgrades
Hiding the Coupon field
Skipping the cart and going straight to checkout
Creating a one-page checkout
Adding a default country and state to the checkout page
8. Managing Orders and Taxes Chevron down icon Chevron up icon
8. Managing Orders and Taxes
Introduction
Sending a note to a customer
Refunding an order
Importing orders from another store
Sending order information to third parties with the Advanced Notifications plugin
Making the order numbers sequential
Giving away products
Manually entering tax rates
Automatically calculating tax rates with the TaxJar plugin
Setting a post code for correct taxation with the Local Pickup setting
9. WooCommerce Theming Chevron down icon Chevron up icon
9. WooCommerce Theming
Introduction
Declaring support for WooCommerce
Displaying the accepted credit cards
Adding a cart icon to the menu
Overriding WooCommerce templates
Using WooCommerce hooks
Displaying an image on the category archive page
Writing CSS to customize the Add to Cart button
Creating a product slideshow
Removing a product category from the Shop page
10. Exploring More with WooCommerce Chevron down icon Chevron up icon
10. Exploring More with WooCommerce
Introduction
Enabling WooCommerce Reviews
Hiding reviews from the Category/Shop page
Displaying positive reviews in the product description
Cloaking an affiliate link
Creating a regular expression for a cloaked affiliate link
Creating a coupon with restrictions
Bulk-generating coupons with the Smart Coupons plugin
Changing the default e-mail's from address
Sending follow-up e-mails after purchase
Index Chevron down icon Chevron up icon
Index

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Warren Clendining Apr 18, 2015
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This is an excellent step by step approach to using WooCommerce. I recommend to any just getting started and as a reference when we forget, and we do seem to forget from time to time.
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nachiket chavan Apr 05, 2016
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Great book with step by step guide. Easy learning and fast creation of ecommerce store .
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Omar Skapti Gislason Oct 29, 2016
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Great book
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Thomas Way Sep 07, 2015
Full star icon Full star icon Full star icon Full star icon Full star icon 5
I haven't finished the book but I skimmed some of the chapters. For the Woocommerce novice it looks like a good place to start.I am disappointed that someone else gave this book a one star review without any feedback, so I'm giving it five stars to offset that. I think three or four stars would be my normal rating.One caveat I have about this book is its endorsement of plugins that cost a fair amount of money without clearly explaining that. The information about cost may be in there but not in the chapters I have read so far. In the beginning they mention "There are several free WooThemes products including Pay with Amazon" but the chapters I have read have you downloading plugins that cost $$$ in order to complete tasks explained in the book. (Shipping is a prime example.)Though I think paying for plugins is fair, some of the pricing can be over-the-top.Woocommerce will work in free mode but if you are serious about your store, you will need to spend some bucks on plugins to make it comparable to other paid shopping software.
Amazon Verified review Amazon
GManMi Dec 09, 2015
Full star icon Full star icon Full star icon Full star icon Empty star icon 4
IF YOU ARE GOING TO RUN A SHOPPING OR eCOMMERCE SITE YOU WILL NEED MORE THAN JUST THE BASIC INSTRUCTIONS.
Amazon Verified review Amazon

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About the author

Profile icon Rauland
Rauland
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Patrick Rauland is obsessed with WooCommerce. He has used it as a customer, worked for WooCommerce support, developed core functionality in WooCommerce itself, led three releases, and helped plan their yearly conference (WooConf). He now helps people by writing his blog, creating courses for LinkedIn Learning/Lynda, and writing books. Patrick is also the co-founder of WooSesh, an online conference for WooCommerce developers and store owners. Patrick lives in Denver, Colorado, where you can probably find him at a local coffee shop, typing away
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