Sweets Complete Inc. is a fictitious company representing small enterprises that sell products online. They sell specialized confections, including cake, candy, and donuts, to an international clientele. People who use their website fall into one of four groups, each with different needs:
- Casual website visitors: This group consists of people who happened upon the site through word of mouth, search engines, and links from associated sites. They generally want to get information about the products on offer, and will hopefully be enticed to make a purchase and become a member.
- Members: Members are regular individual customers and partners who sell their products (for example, 7-Eleven). They do not need to be sold on the products. They mainly want to set up recurring purchases and check on the status of their orders.
- Administrative staff: Staff need to set up member accounts, manage the list of products, and generate sales reports for management.
- Management...
