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Gamification for Product Excellence

You're reading from   Gamification for Product Excellence Make your product stand out with higher user engagement, retention, and innovation

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Product type Paperback
Published in Sep 2023
Publisher Packt
ISBN-13 9781837638383
Length 350 pages
Edition 1st Edition
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Authors (3):
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Mike Hyzy Mike Hyzy
Author Profile Icon Mike Hyzy
Mike Hyzy
Bret Wardle Bret Wardle
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Bret Wardle
Mr. Gabe Zichermann Mr. Gabe Zichermann
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Mr. Gabe Zichermann
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Table of Contents (15) Chapters Close

Preface 1. Chapter 1: Gamification Basics 2. Chapter 2: Gamification for Product Managers FREE CHAPTER 3. Chapter 3: Gamification Frameworks and Experts 4. Chapter 4: Understanding Your User 5. Chapter 5: Game Mechanics and Psychology 6. Chapter 6: Designing a Gamification Strategy 7. Chapter 7: Implementing Your Gamification 8. Chapter 8: Challenges and Limitations in Gamification 9. Chapter 9: Selling Your Gamification Strategy 10. Chapter 10: Gamifying Your Product Development Processes 11. Chapter 11: Case Studies and Best Practices 12. Chapter 12: The Future of Gamification 13. Index 14. Other Books You May Enjoy

Gamification Basics

Although the term gamification is relatively new, the concept has been around since well before the computer age. And beyond that, humans have enjoyed games since the beginning of recorded history. As with any knowledge, it is important to understand the past to lead toward the future. And rather than start in the early 2000s when the word gamification was first uttered, you should understand why humans enjoy games, and how they can make even mundane tasks feel like important accomplishments. By doing that, you can start to harness the power of gamification to build products that people love to use, talk about, and engage with regularly.

In this chapter, we will cover the following topics:

  • Introduction to gamification
  • History of gamification
  • Key concepts of gamification
  • Where gamification stands today
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