Chapter 9: Delivering Insights with Product AI

Data is a goldmine for product teams, allowing you to develop better, more targeted offerings for your customers. You can use data to build actionable insights into how people interact with your products and make decisions that will help you deliver the best possible product experience.

But simply having data isn't enough. What matters is how you use it. The key, as we'll discuss in this chapter, is to take a holistic approach that integrates data into the entire product innovation life cycle. In this chapter, you'll learn about how to integrate data into the product innovation life cycle, including decisions around product development, product launches, and more. In short, you'll learn how to use data to bring better products to market, faster.

We'll discuss how to use Commerce.AI's Product AI features for every stage of the product life cycle, from market research and product ideation and creation...