Case study

Waterbear started as an AI-native company and a big part of their AI and product strategy was centered on how to empower teams to embrace the promise of AI as it related to mental health support. The tool was never intended to replace a human therapist in any way; it was created as an accompanying tool for anyone who wanted to know themselves more deeply. The purpose of the product was to help users understand their own psyche better. Even when we write in a journal, we miss out on insights and trends that emerge in our writing. Using NLP and the power of LLMs was a practical way of helping users understand their own dreams and fears better, to see them for what they are, and to use that knowledge to unlock their end users’ biggest goals.

This was a foundational part of how the company started; the founders knew they wanted to use AI in a psychological and mental health context. The company mission was simple: “Know thyself with the help of AI...