Stakeholder Users
The value of any solution without a positive user experience should be considered zero. The profitability leader in almost any category is the one with the most positive UX. A profitable organization with poor UX has asymmetric value controls over its revenue source. Examples of both types of entities are available through personal experience and are in great supply.
A positive and productive focus should be on the positive UX category for the primary justification of ROI. Within non-profit and governmental organizations, the ROI for positive user interaction with the organization is manifested in funding increases that may not be forecasted. Natural laws observed provide positive ROI for altruistic investments. For profit-seeking organizations, the financial benefits are more quickly realized for positive UX.
Positive UX provides intangible benefits to every organization through more subtle sources such as reduced incidents, escalations, and administrative...