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Salesforce B2C Solution Architect's Handbook

You're reading from   Salesforce B2C Solution Architect's Handbook Leverage Salesforce to create scalable and cohesive business-to-consumer experiences

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Product type Paperback
Published in May 2024
Publisher Packt
ISBN-13 9781804619902
Length 464 pages
Edition 2nd Edition
Languages
Concepts
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Authors (2):
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Melissa Murphy Melissa Murphy
Author Profile Icon Melissa Murphy
Melissa Murphy
Mike King Mike King
Author Profile Icon Mike King
Mike King
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Toc

Table of Contents (22) Chapters Close

Preface 1. Part 1:Customer 360 Component Products
2. Chapter 1: De-Mystifying Salesforce FREE CHAPTER 3. Chapter 2: Supporting Your Customers with Service Cloud 4. Chapter 3: Direct-to-Consumer Selling with B2C Commerce 5. Chapter 4: Engaging Customers with Marketing Cloud 6. Chapter 5: Know Your Customer with Data Cloud (DC) 7. Chapter 6: Salesforce Ecosystem – Building a Complete Solution 8. Part 2: Architecture of Customer 360 Solutions
9. Chapter 7: Role of a Solution Architect 10. Chapter 8: Integration Architecture Options 11. Chapter 9: Creating a 360° View of the Customer 12. Chapter 10: Customizing for Common Business Needs 13. Chapter 11: Enterprise Integration Strategies 14. Part 3: Salesforce Certified B2C Solution Architect
15. Chapter 12: Exam Preparation Tools and Techniques 16. Chapter 13: Prerequisite Certifications 17. Chapter 14: Commerce and Integration 18. Chapter 15: Certification Scenarios 19. Assessments 20. Index 21. Other Books You May Enjoy

Chapter 8

  1. Developing and testing features that have cross-cloud dependencies may require moving those changes between environments in a coordinated fashion.
  2. MC Connect is a supported product; the other two are development frameworks. The B2C Commerce and Order Management integration is part of the product and does not rely on custom code.
  3. The Lightning Platform should serve as the customer data master.
  4. B2C CRM Sync is primarily focused on synchronizing customer data between B2C Commerce and Service Cloud.
  5. False, MC Connect can only use the contact, lead, or user ID as the subscriber key in Marketing Cloud Engagement.
  6. OOBO from the Service Console into the B2C Commerce storefront.
  7. Because the SaaS products that comprise this solution cannot be modified to use an external data source in all cases. Instead, data should be synchronized and the product data models should be leveraged.
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