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API Analytics for Product Managers

You're reading from   API Analytics for Product Managers Understand key API metrics that can help you grow your business

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Product type Paperback
Published in Feb 2023
Publisher Packt
ISBN-13 9781803247656
Length 344 pages
Edition 1st Edition
Concepts
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Author (1):
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Deepa Goyal Deepa Goyal
Author Profile Icon Deepa Goyal
Deepa Goyal
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Table of Contents (24) Chapters Close

Preface 1. Part 1:The API Landscape 2. Chapter 1: API as a Product FREE CHAPTER 3. Chapter 2: API Product Management 4. Chapter 3: API Life Cycle and Maturity 5. Chapter 4: Building and Managing API Products 6. Chapter 5: Growth for API Products 7. Chapter 6: Support Models for API Products 8. Part 2: Understanding the Developer 9. Chapter 7: Walking in the Customer’s Shoes 10. Chapter 8: Customer Expectations and Goals 11. Chapter 9: Components of API Experience 12. Part 3: Deep Dive into Key Metrics for API Products 13. Chapter 10: Infrastructure Metrics 14. Chapter 11: API Product Metrics 15. Chapter 12: Business Metrics 16. Part 4: Setting a Cohesive Analytics Strategy 17. Chapter 13: Drawing the Big Picture with Data 18. Chapter 14: Keeping Metrics Honest 19. Chapter 15: Counter Metrics to Avoid Blind Spots 20. Chapter 16: Decision-Making with Data 21. The API Analytics Cheat Sheet
22. Index 23. Other Books You May Enjoy

Understanding what growth means for APIs

APIs not only serve as a way for a company to offer a capability to external customers but are also a big part of its internal infrastructure. Internal APIs allow teams to build infrastructure capabilities that other groups within an organization can use. Consequently, most APIs are made to be internal or for partner usage only and are not public-facing.

The definition of growth for an API product is deeply aligned with whether the APIs are for internal, private, or for public usage, as this will determine who the customer is and the tools they have available to discover and start using a given API.

In the following sections, you will learn about the growth potential of each of the aforementioned APIs.

Internal APIs

For internal APIs, the internal tooling makes APIs readily available to other teams. Usually, an API architecture or governance team would establish best practices for how APIs are built and published across an organization...

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