Design
Here comes the exciting part of our product development. After a lot of research and collecting valuable data for our team, now we can start thinking about designing the product itself.
In the design phase, we conduct a meeting with all the other teams in our company, including managers, the marketing team, the design team, developers, sales people, user support, and any other team inside our organization. During this meeting, we unpack all the knowledge and research data that we have collected during the previous UX process stages and show them to the team.
We show to the team all the information that we have collected so far, with no exceptions, as follows:
- We start the meeting with a general presentation from the project manager and UX leader by explaining to the other teams the idea of the business and the opportunities within it.
- Then, we start showing them all the competitive research that we have done so far and explain how and what our competitors are doing differently and what...
