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Salesforce B2C Solution Architect's Handbook

You're reading from   Salesforce B2C Solution Architect's Handbook Design scalable and cohesive business-to-consumer experiences with Salesforce Customer 360

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Product type Paperback
Published in Nov 2021
Publisher Packt
ISBN-13 9781801817035
Length 458 pages
Edition 1st Edition
Concepts
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Author (1):
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Mike King Mike King
Author Profile Icon Mike King
Mike King
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Table of Contents (20) Chapters Close

Preface 1. Section 1 Customer 360 Component Products
2. Chapter 1: Demystifying Salesforce, Customer 360, and Digital 360 FREE CHAPTER 3. Chapter2: Supporting Your Customers with Service Cloud 4. Chapter 3: Direct-to-Consumer Selling with Commerce Cloud B2C 5. Chapter 4: Engaging Customers with Marketing Cloud 6. Chapter 5: Salesforce Ecosystem – Building a Complete Solution 7. Section 2 Architecture of Customer 360 Solutions
8. Chapter 6: Role of a Solution Architect 9. Chapter 7: Integration Architecture Options 10. Chapter 8: Creating a 360° View of the Customer 11. Chapter 9: Supporting Key Business Scenarios 12. Chapter 10: Enterprise Integration Strategies 13. Section 3 Salesforce-Certified B2C Solution Architect
14. Chapter 11: Exam Preparation Tools and Techniques 15. Chapter 12: Prerequisite Certifications 16. Chapter 13: Commerce and Integration 17. Chapter 14: Certification Scenarios 18. Assessments 19. Other Books You May Enjoy

Enterprise integration using middleware

While the architectural options described previously may be appropriate if you have 1 or 2 instances in each system, they'll quickly become unmanageable if you have 10, 20, or more. Even in smaller ecosystems, there are significant benefits to taking a more rigorous approach to integration both within the Salesforce ecosystem and across the enterprise.

Using an integration middleware tool such as MuleSoft, it is possible to both simplify and scale the integration architecture described previously. In Chapter 7, Integration Architecture Options, we started by discussing point-to-point integration options and then covered options using integration middleware. Here, we'll do the same.

Tip

We're primarily using MuleSoft and Heroku here as our integration middleware choices. They have significant advantages, especially in the Salesforce ecosystem, but the same concepts apply with any integration tool like MuleSoft or a Platform...

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