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Exploring Experience Design

You're reading from   Exploring Experience Design Fusing business, tech, and design to shape customer engagement

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Product type Paperback
Published in Aug 2017
Publisher
ISBN-13 9781787122444
Length 400 pages
Edition 1st Edition
Concepts
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Author (1):
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Ezra Schwartz Ezra Schwartz
Author Profile Icon Ezra Schwartz
Ezra Schwartz
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Table of Contents (20) Chapters Close

Title Page
Credits
About the Author
Acknowledgements
About the Reviewers
www.PacktPub.com
Customer Feedback
Dedication
Preface
1. Experience Design - Overview FREE CHAPTER 2. The Experience Design Process 3. Business and Audience Context 4. The User and Context of Use 5. Experience - Perception, Emotions, and Cognition 6. Experience Design Disciplines 7. The Design Team 8. Delight and Engagement 9. Tying It All Together - From Concept to Design 10. Design Testing 11. The Design Continuum

Design continuity


Most traditional design domains emerged as masterful hand-crafting of a singular product experience for one patron. They transitioned to pattern-based mass production during the industrial age. Today we are witnessing a return to singularly produced fully customizable experiences. However, these are not hand-made, but rather driven by manufacturing technologies, such as 3D printing, which make it possible to design, produce, and deliver an experience-of-one to millions of people.

Experience design is rooted deeply in personal biases and social norms. In some cultures, tradition and uniformity are valued, and in others, individualism and change are valued. In all cultures, design is influenced by cross-cultural pollination. The influences may spread quickly or take effect slowly, yin any case, it is safe to say that new design ideas do not eliminate traditional design. Instead, designers fold the new into the wider vocabulary of patterns and techniques from which they draw...

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