At the top of the list for marketing channels, email marketing remains king. For this reason, Dynamics 365 for Marketing includes a new robust set of features. For those familiar with the marketing features in previous versions, you might remember the clunky interface and the limited capabilities around creating dynamic emails. Yes, you had the ability to populate dynamic values in your emails, but that's where the flexibility stopped. These emails were bland and non-formatted – enough for internal notifications but not much more.
Welcome to the new generation of email marketing. Dynamics 365 for Marketing now allows not only dynamic content but also allows us to format email messages with rich, graphical presentations. In addition, now, we have support for an increased volume of email communications, capabilities to monitor the user's interaction with these emails, and can also map customer journeys based on these interactions. Advanced analytics...
