Part 3: A Successful Product-Focused Strategy
Part 3 contains three chapters that delve into the operational aspects of implementing a customer-focused game plan. You'll learn validated methodologies concerning growth experiments, defining and tracking metrics, optimizing conversion flows, and boosting retention. The concluding section focuses on expansion revenue models and presents a vision for the future of the growth product manager role.
This part covers the following chapters:
- Chapter 7, The Science of Growth Experiments and Testing for Product-Led Success
- Chapter 8, Define, Monitor, and Act on Your Performance Metrics
- Chapter 9, Guiding Your Clients to the Pot of Gold