You're reading from Salesforce B2C Solution Architect's Handbook Design scalable and cohesive business-to-consumer experiences with Salesforce Customer 360

Product type Paperback

Published in Nov 2021

Publisher Packt

ISBN-13 9781801817035

Length 458 pages

Edition 1st Edition

Tools

Salesforce

Concepts

CRM

Author (1):

Mike King

Preface

1. Section 1 Customer 360 Component Products

2. Chapter 1: Demystifying Salesforce, Customer 360, and Digital 360 FREE CHAPTER

3. Chapter2: Supporting Your Customers with Service Cloud

4. Chapter 3: Direct-to-Consumer Selling with Commerce Cloud B2C

5. Chapter 4: Engaging Customers with Marketing Cloud

6. Chapter 5: Salesforce Ecosystem – Building a Complete Solution

7. Section 2 Architecture of Customer 360 Solutions

8. Chapter 6: Role of a Solution Architect

9. Chapter 7: Integration Architecture Options

10. Chapter 8: Creating a 360° View of the Customer

11. Chapter 9: Supporting Key Business Scenarios

12. Chapter 10: Enterprise Integration Strategies

13. Section 3 Salesforce-Certified B2C Solution Architect

14. Chapter 11: Exam Preparation Tools and Techniques

15. Chapter 12: Prerequisite Certifications

16. Chapter 13: Commerce and Integration

17. Chapter 14: Certification Scenarios

18. Assessments

19. Other Books You May Enjoy

Chapter 7

Developing and testing features that have cross-cloud dependencies may require moving those changes between environments in a coordinated fashion.
Marketing Cloud Connect is a supported product, the other two are development frameworks. The B2C Commerce and Order Management integration is part of the product and does not rely on custom code.
The Salesforce Platform should serve as the customer data master.
B2C CRM Sync is primarily focused on synchronizing customer data between B2C Commerce and Service Cloud.
False, Marketing Cloud Connect can only use the Contact, Lead, or User ID as the Subscriber Key in Marketing Cloud.
Order on behalf of from the Service Console into the B2C Commerce storefront.
Because the SaaS products that comprise this solution cannot be modified to use an external data source in all cases. Instead, data should be synchronized and the product data models should be leveraged.

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