Crafting Captivating Videos
Living in paradise (Gran Canaria, baby!) has its downsides. Sure, the beaches are stunning, but the local wildlife? Not so much. I’m talking about the cucarachas! These speedy demons are basically cockroaches on nitrous oxide. So, picture this: I’m peacefully working at my desk, eyes glued to the computer screen, when suddenly a blur shoots across the floor three meters away. Me? I launch myself onto the sofa like a startled cat, shrieking like a banshee.
What’s the point of this story? Well, movement grabs our attention. Especially in a boring, static environment such as my office. That’s why, when it comes to creating content, videos rule! Movement is built into us, so our eyes (and our attention) crave it. See where I’m going with this? Videos can be your secret weapon in the daily social media attention war.
That’s exactly why TikTok exploded onto the scene – it’s a constant stream of movement...