Finding references to get inspiration
Feeling stuck on ad design inspiration? In this section, I’ll show you how to find stellar reference materials to jumpstart your creativity. For this, we’ll momentarily leave Canva and explore Meta Ads Library, a tool that can help you understand which ads are active on social media platforms and what they have in common.
Note
Of course, Meta Ads Library is not the only tool you can use to find inspiration. You can also browse Pinterest, Instagram, or Canva’s Template section, as we covered when discussing the “steal like an artist” method in Chapter 4.
We will also deal with some strategic insights that I think are crucial to really grabbing your audience’s attention.
How to do it…
Let’s first unveil what the Meta Ads Library is and how it works and then cover some strategic insight for you. Ready?
Meta Ads Library
To utilize the Meta Ads Library:
- Head over to...